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Here at IF creative we don’t believe in one off projects and a farewell handshake, we believe in creating long lasting relationships with all of our clients to ensure the project thrives from the very beginning.
John Brash is one of the UK’s leading manufacturers of graded timber roofing battens, shingles & shakes, scaffold boards and commercial anti-slip decking. Based in Gainsborough, Lincolnshire, they have been operating for over 100 years and have a huge amount of expertise in the timber industry.
They have a key focus on producing high quality products that are sustainable and competitive and needed to promote their extensive product range across their entire business.
The main audiences for John Brash are contractors, specifiers and architects. Each of these groups are involved in the decision making process for the purchase of building materials.
Our goal was to increase awareness of John Brash products and convey the high standards of their products. We wanted to make them stand out in the marketplace as a symbol of quality and assurance in building and construction.
Since running these campaigns, John Brash have seen a huge increase in sales of their products. In particular, their Red roof batten sales have become very popular and are now one of the primary products used in new construction.